- Client: Anji Furniture Association  

- Location: Dubai, UAE

Description: Innovents ME by AGI Holding successfully organized the 2nd Middle East Made-in-Anji Furniture Event 2024 in Dubai, fostering trade partnerships between Anji County’s leading furniture manufacturers and key buyers from the GCC region. The event served as a dynamic platform for business collaboration, cultural exchange, and economic growth, featuring high-level discussions, networking opportunities, and site visits to prominent furniture showrooms. With 66 industry professionals in attendance, the event facilitated strategic partnerships, distributorship agreements, and market expansion opportunities. AGI Holding was officially appointed as a strategic partner by the Anji Government, solidifying its role in advancing bilateral trade initiatives. Positive attendee feedback and tangible business outcomes underscored the event’s success in strengthening Anji’s presence in the Middle East market. 

- Outcome: The 2nd Middle East Made-in-Anji Furniture Event 2024 successfully fostered trade partnerships between Anji County’s furniture manufacturers and GCC buyers. With 66 industry professionals in attendance, the event facilitated strategic partnerships, distributorship agreements, and market expansion opportunities. AGI Holding’s appointment as a strategic partner by the Anji Government highlighted its role in advancing bilateral trade initiatives. Positive feedback and tangible business outcomes emphasized the event's success in enhancing Anji’s presence in the Middle East market.